
The result is paralysis as the group become distracted and blinded to the overall objective. The first is a based on ‘too much information’ or ‘too many options’, the second is based on preconception and personal bias leading to a lack of balanced debate and the third is an inability to articulate that strategy in a way that people can understand and ‘action’. Now, this sounds great and mildly amusing / valuable when applied to a bunch of musicians in a recording studio but when it comes to strategy and particularly more innovative strategy in Healthcare is there value in this approach? Well, get a group of high intellect, opinionated people together and ask them to cohesively create a new strategy based on innovative ideas / new technology and you quickly reach a deadlock usually based on three dimensions.

These comments were printed on cards and collected into a pack. Both had a similar approach which was to use random suggestions, aphorisms or remarks to jolt the participants out of paralysis.


In 1975 Brian Eno (yes, the guy out of Roxy Music & the guy who coined the term Ambient Music) & Peter Schmidt had something in common, which was an approach to attempt to break a deadlock or dilemma situation in the creative process.
